Switching Your Career

With technology disrupting jobs at a pace faster than any point in history, a career switch to a completely new function, industry, or both may be in your future. So, how do you get that job and stand out from candidates with more experience? The secret to successfully switching careers lies in identifying your transferable skills and reinventing your professional identity for your new target role. In this course, Dr. Dawn Graham explains why the standard rules of job hunting don’t apply when you’re making a career change. You need to convince employers you can make an impact in the new role while competing with candidates who may have more direct experience. Dawn provides a clear roadmap and insider information from a hiring manager’s point of view, and reveals the psychological principles that underlie the job search process and how to use these to your benefit. She also provides tips for rebranding yourself and nailing the interview by turning tough questions to your advantage.

Learning objectives
Understand the types of career switches and how to build a strategy for each.
Learn how to avoid pitfalls and stay motivated.
Get to know the market and your audience’s greatest pain points so you can build a strong case for hire.
Identify your transferable skills and how to position them to the new target role.
Craft and communicate your new brand in alignment with the market needs of the target role.
Execute networking strategies that give career switchers an advantage.
Prepare for the tough questions in your job interview and learn the three most important things a hiring manager will be seeking.
Troubleshoot challenges in your job switch to move past obstacles.