International SEO (2020)

Attract international visitors to your website with these SEO tips from David Booth. This course can help you develop and implement a successful strategy for international SEO, which is increasingly important given globalization; the localized versions of leading search engines like Google and Bing; and the market share of such search engines as Baidu (China), Yandex (Russia), and Naver (South Korea).

Discover global and regional aspects of how to determine target markets and optimize your website for different countries and languages. Explore the technical elements of international SEO, including how search engines handle multilingual and multiregional content and how to optimize pages using Google Search Console. Learn best practices for ensuring your content is translated properly, as well as crucial on-page tactics for international SEO. Plus, David goes over how to measure results using key tools and techniques.