Selling with Authenticity
41mBeginner2019-07-16
Authors
Lisa Earle McLeod
Keynote Speaker, Author, Consultant
Elizabeth Lotardo
Vice President of Client Services at McLeod & More, Inc.
Course details
Having a successful career in sales doesn't mean compromising your values. In fact, authentic salespeople often have the most success in sales. Learn how to bring authenticity, curiosity, and your true self to your sales role, with these lessons from Lisa Earle McLeod and Elizabeth (McLeod) Lotardo. Explore the purpose of sales, from multiple perspectives. Discover how to put the human touch back into customer interactions and use your authentic curiosity to spark great sales questions. And since life on commission isn’t easy, Lisa and Elizabeth also offer some advice for managing your personal finances and reducing anxiety around quotas.
Skills covered
Sales SkillsSalesDeep Dive (X:Y)
Concepts
Selling While Human
- 01 - A noble profession
1. The Purpose of Sales - According to You, Your Boss, and the World
- 02 - Profit vs. purpose - A false dichotomy
- 03 - The language of sales
- 04 - Who are salespeople for
- 05 - Quota-obsessed organizations
2. Human to Human - Customer Interaction
- 06 - Opening lines - Digging your way out of spam
- 07 - Authentic curiosity - Asking great sales questions
- 08 - Negotiating in sales (without feeling icky)
- 09 - Handling rejection in sales
3. Life on Commission
- 10 - Personal finances in sales
- 11 - Dealing with quota anxiety
- 12 - Pride in sales
Related courses
- How to Get People to Like You
- Learning SnowflakeDB
- Selling with Stories, Part 2: Stories Great Sales People Tell
- Selling with Stories, Part 1: What Makes a Great Story?
- Selling with Empathy during Uncertain Times
- Social Selling with LinkedIn
- Algorithmic Trading and Stocks Essential Training
- Using Augmented and Virtual Reality in Sales
Related learn paths
- Getting Started as a Sales Representative
- Develop Your Sales Knowledge and Skills
- Communication Skills for New Managers
- Building Emotional Intelligence Skills in the Age of AI
- Develop the Skills For Effective Performance Management
- Successfully Pitching to Investors
- Develop Your Skills as a New Manager
- Caring for Your Total Well-Being as a Manager