Product and Architectural Visualization Techniques

CAD has revolutionized the design process, and computer graphics empower designers and artists to visualize their work in ways never before possible. Design visualization applies to many different fields, including architecture and interior design, manufacturing, engineering, science, media, and entertainment. In this course, learn the core concepts and methods for presenting computer-aided designs in their best light. Instructor Aaron F. Ross provides an overview of aesthetic and technical best practices for visualizing 3D designs in print, video, and the web. He covers general techniques of computer graphic imaging relevant to design visualization, including lighting, virtual photography, image manipulation, and animation. Discover how to present 3D models effectively and with aesthetic appeal, helping your designs stand out in presentations, reviews, and marketing or advertising materials.

Learning objectives
Choosing a visualization app
Managing assets
Shading with materials and textures
Daylighting, practical lighting, and studio lighting
Lightbox and macro photography
Vehicles and large-scale objects
Architecture and interior design
Technical illustrations
Rendering passes and light groups
Rendering for print, prepress, and broadcast
Animating turntables and orbits
Rigging and animating a walkthrough