Monetizing Podcasts
33mBeginner2022-08-29
Authors

Danny Ozment
Marketing Consultant, Brand Strategist, Podcast Producer
Course details
If you’re interested in producing your own podcast, you need compelling content. A good story helps engage your audience—but it can also make you money. It's important to be strategic, think ahead, and take advantage of every opportunity. In this course, producer Danny Ozment shows you how to become a successful content creator by monetizing your own podcast.
Learn about broadcasting formats and production methods used by other hosts and creators. Find out how to develop a line of products and services that you can pitch and then sell to your listeners. Explore monetization strategies such as memberships, donations, networking and events consulting, partnerships, sponsors, and traditional advertisers. Danny gives you tips for leveraging each strategy wisely so you can grow your audience and make money on the way.
Learn about broadcasting formats and production methods used by other hosts and creators. Find out how to develop a line of products and services that you can pitch and then sell to your listeners. Explore monetization strategies such as memberships, donations, networking and events consulting, partnerships, sponsors, and traditional advertisers. Danny gives you tips for leveraging each strategy wisely so you can grow your audience and make money on the way.
Skills covered
PodcastingAudio and MusicPersona
Concepts
0. Introduction
- 01 - Making money from podcasting
1. Products and Services
- 02 - Lead magnets and tripwires
- 03 - Digital courses
- 04 - Ebooks
- 05 - Templates and checklists
- 06 - Packages
- 07 - Coaching and masterminds
2. Memberships and Donations
- 08 - Premium content
- 09 - Membership sites
- 10 - Fan clubs, donations, and tip jars
3. Networking and Events
- 11 - Consulting
- 12 - Live events and virtual events
- 13 - Speaking
4. Partnerships, Sponsorships, and Advertisers
- 14 - Joint ventures
- 15 - Affiliate relationships
- 16 - Sponsors and advertisers
Conclusion
- 17 - Next steps