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Get Funded to Grow Your Business

Get Funded to Grow Your Business

1h 26mBeginner2021-07-13

Authors

Madecraft

Madecraft

Full-Service Learning Content Company

Promise Phelon

Promise Phelon

Founder and CEO of The Growth Warrior

Course details

Obtaining a funding round is a logical step for any business, from start-ups to those preparing to go public. In this course, funding expert and CEO Promise Phelon reviews her methods for obtaining funding with the goal of business growth in mind. Using her expertise, Promise first shares the obstacles business owners face to obtaining funding and the common objections you might hear from an investor. She then dives into the decision-making process of deciding when and how to raise capital for your business, and specific considerations to identify when seeking funding. From there, Promise reveals her top seven skills for obtaining funding from investors, and walks you through several exercises to refine these skills. Finally, Promise reviews networking secrets to get your foot in the door. Upon completion of this course, you’ll be better prepared to evaluate the when, why, and how of raising funding with the goal of business growth in mind.

Skills covered

Small Business FinanceBusiness StrategySmall Business and EntrepreneurshipFinance and AccountingLimited SeriesBusiness Analysis and StrategyLeadership and Management

Concepts

0. Introduction

  • 01 - The path to growth

1. Obstacles to Overcome

  • 02 - Obstacles to funding
  • 03 - Common objections

2. To Raise or Not to Raise

  • 04 - Equity dilution
  • 05 - Collateral requirements
  • 06 - Overcoming debt-aversion
  • 07 - Unfavorable repayment terms
  • 08 - Small offers
  • 09 - Just scraping by
  • 10 - What type of founder are you

3. Funding for Growth

  • 11 - Types of funding
  • 12 - When to seek funding
  • 13 - Signs you need funding

4. Seven Skills to Get Funded

  • 14 - Master self-management
  • 15 - Crafting your perfect pitch
  • 16 - Form antifragile relationships
  • 17 - Build a dream team
  • 18 - Learn your market
  • 19 - Build your company for exit
  • 20 - Capitalize your assets

5. The Big Pitch

  • 21 - Crafting cold pitches
  • 22 - Networking your way in

Conclusion

  • 23 - Be a growth warrior

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