Become Your Own Boss

Learn the essentials to starting your own business—even if you're still working a full-time job. Melinda F. Emerson, America's small business expert, shares golden nuggets of advice essential to launching or growing a business. If you are interested in buying a business or franchise or want to launch on the internet, Melinda helps you with the evaluation process in order to make the right decision. She also coaches you on how to pay for your business and how to set realistic expectations and goals. Plus, learn how to craft your marketing strategy and write a business plan that's an effective tool for success. Finally, Melinda shares exciting and surprising tips on how to launch successfully while you may still be juggling other jobs or responsibilities.

Topics include:
Requirements for starting a small business
Getting buy-in from partners and family
Buying an existing business
Fairly evaluating your business idea
Creating a life plan
Paying for your business
Doing it all as an entrepreneur
Marketing your business
Creating a business plan
Starting your business as a side hustle