Accelerating Your Career with Personal Branding

39mGeneral2022-10-03

Authors

Shadé Zahrai

Award-Winning Peak Performance Specialist and Behavioral Strategist

Course details

When it comes to accelerating your career, you can’t ignore the importance of your personal brand. Your brand is your voice, your reputation, and a key part of your professional persona. In this course, explore how to use your personal brand to boost your career with award-winning leadership strategist Shadé Zahrai.

Learn how to get started crafting a standout brand of your own, with practical advice to help you grow, gain recognition, and open new professional doors. Find out how to create compelling and unforgettable personal content, develop authentic work relationships, and elevate your influence along the way. By the end of this course, you’ll be better poised to manage your brand online and cultivate a lasting impression on the job.

Skills covered

Personal BrandingCareer ManagementCareer DevelopmentMarketingOne-Off

Concepts

0. Introduction

01 - The truth about your career and personal branding

1. Crafting a Standout Personal Brand

02 - Securing your advantage with personal branding
03 - Making your brand authentically you
04 - Crafting a sticky personal brand story
05 - Creating an unforgettable brand statement

2. Managing Your Personal Brand with Impression Management

06 - Putting your brand into action
07 - Putting your brand on management's radar
08 - Reinforcing your brand in every meeting
09 - Recognizing others to reinforce your brand
10 - Energizing others for a magnetic brand

3. Communicating Your Brand Online

11 - Crafting an intentional online brand
12 - Boosting your personal brand with LinkedIn
13 - Scaling your personal brand online

Conclusion

14 - Taking the first step for your brand